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Loro Piana Interiors · 2025

Pure and Pristine

Purity of material, softness of form. The 2025 collection through Wish wool, cashmere and expressive linen.

The publication introduces Wish Flannel and Wish Bouclé fabrics, Poggio and Colle linen, the Cetona rug and the Gher throw. A separate section explores furniture and The Delight Chairs collection.

56 pages in the viewer · Original brand publication

Pure and Pristine
Loro Piana Interiors / Pure and Pristine

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A selection of sections from the original publication. Page numbers follow the website viewer.

  1. Introducing the collection02 ↗
  2. Wish wool and cashmere10 ↗
  3. Linen, the Cetona rug and Gher throw16 ↗
  4. Furniture and form26 ↗
  5. New collection textiles44 ↗

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